Tractor of the Year Launch Event: what happened

The Tractor of the Year Launch Event was a real success!

Lucia Salmaso, Managing Director at BKT Europe, and Fabio Zammaretti, Chairman at TotY, were together to introduce this year’s digital edition: nothing is left to chance.

Inspired by the same values, the same vision for the future and a passion for their work, they described the four categories tractors compete in and the different criteria used to evaluate them. Moreover, the competing brands and the international jury were revealed during the event.

If you missed it, go to the video: Tractor of the Year Launch Event!

Don’t forget: this was just a taste of what’s to come! In the next weeks, there will be a series of dedicated shows. In particular, the next one will be focused on Connectivity.

Special guests such as Luca Zorloni, Business Editor at Wired IT, Yuri D’Antillo, field Engineer at BKT Europe, and some of the jury members of TOTY, will be with us to talk about the importance of this topic and its influence on agriculture.

Keep following us and join us on June 17th at 12.00 Noon CEST for the next TotY event!